Films like vikram vedha lsc bloody daddy turned out to be huge failures for Colors cineplex now they only airs in watershed hours it's good that they only acquired their home production ventures movies i.e. Viacom18 studios jio studios in 2022-23 and now Viacom18 studios is also not producing any big film and jio studios has also become flexible in tv/ott rights we saw in dono dunki so they have now stuck a new deal with dharma i.e. their old deal was over with shershah(12 film deal began in 2013 with gori tere Pyaar mein) jjj and Rocky Rani gone to them because Viacom18 was their studio partner but in new deal also except Yodha no upcoming film of dharma looks like a tv friendly film so Viacom18 is in big trouble