Ok, so this thing popped on my mind. As we know Disney is on massive expansion spree as far as content is concerned on hindi movie chs, could it be their strategy to corner sony or zee right at this juncture when Zee is in financial tightspot bcoz of oustanding dues of its promoters in other ventures while sony is pressurised to invest more on hindi movies and will be left with less money to acquire big sports properties? So right now Star / Disney can gain advantage in many genres and secure good future prospects. Will b specially interesting how zee, sony manage English GEC or Movie chs, it requires more money and returns r squeezed ... Star / Disney will build up here too on both linear and digital front. Sony still has some upper hand with Network18-Viacom CBS venture coming up hence segre