Sports Channels in India (Current & Upcoming) - Broadcast Rights, General Discussion, News & Updates

  • Thread starter Thread starter Zaxotes
  • Start date Start date
  • Replies Replies: Replies 12,144
  • Views Views: Views 1,808,365

Should Sports Networks have Regional Channels?

  • YES, Absolutely! I'd love to watch the content and hear the commentary in my preferred language.

    Votes: 260 44.0%

  • NO, Language feeds are enough. (I don't care about programming / graphics in regional language)

    Votes: 331 56.0%
  • Total voters
    591
yashl said:
So who is forcing them to buy the rights at over the top prices.
For icc rights it was found that the nearest competitor had bid less than half the actual amount which star paid. So losses are significant because despite having a t20 World Cup they lost subscribers as opposed to not having any event last year in the same quarter.Stop waxing lyrical over “ Disney star” as always. This was your cue to criticise them if as u say u are unbiased.
Click to expand...

No one is forcing them but they have to build a content portfolio which helps engage maximum audience across its Linear TV and OTT Platform .....so yes they went overboard in buying broadcast rights for ICC Events but then they had to as they already lost IPL (Digital ), BCCI (TV + Digital ) so having a key cricket property like ICC events became important so as to attract audience remember bilateral series still brings lower ratings compared to ICC events , IPL, BCCI series .......then again they planned to sub licence ICC TV rights to Zee as at that time maybe Disney-Star knew that it had overpaid for its TV rights hence with Zee showing great interest in buying sports event rights anticipating merger with Sony to be completed soon so it worked out well......later though Zee backtracked but still looking at the kind of ratings + revenue the T20 World Cup generated it is a great positive for Disney-Star, specially with India winning the T20 World Cup which elevated the interest of viewers


Also buddy gone r the days when having more paid subscriber base be it on Linear TV or OTT added to valuation of a company, these days focus is on building a Feemium business model to expand growth and deliver better financial results
 
Ultimate Table Tennis on Sports18
Screenshot-2024-0813-111626.png
Screenshot-2024-0813-111644.png


India Vs Bangladesh Series Promo
Screenshot-2024-0813-111723.png
Screenshot-2024-0813-111742.png
Screenshot-2024-0813-111803.png
Screenshot-2024-0813-111819.png
Screenshot-2024-0813-111834.png
Screenshot-2024-0813-111850.png
Screenshot-2024-0813-111909.png
 
dino29 said:
Bhai, did u read the article and try to understand what was stated?

Generally be it ICC 50 Over ODI World Cup or T20 World Cup or Champions Trophy and even to some extent Asia Cup .....broadcast rights of these events r very costly and barring matches featuring India or some key matches like Semi / Final these do not fetch much higher ratings so overall a broadcaster makes big expenditure but revenue generation mostly falls short so now coming to why u see Disney-Star Sports Business loss getting increased this quarter compared to last quarter in FY 24-25 bcoz not only as i have told broadcast rights of these events r acquired at very high cost but then the whole production + transmission add up to the expenditures, more importantly when matches r scheduled at nom watchable hours like incase of many matches in recently concluded ICC T20 World Cup this further leads to dip in ratings thereby negatively impacting ad revenue .

Now these all combined lead to losses being incurred...... Despite all this Disney-Star witnessed increase in overall ratings / viewership of these events on both their TV + OTT platform and even ad revenue saw growth......now u r stating that there is 0.5 million drop in paid subscription base of Disney+Hostar , well remember large number of people subscribe to OTT platforms for sports events and as Disney-Star aired all of the above stated events for Free on mobile from where majority of viewership comes on OTT platform hence it is obvious that Paid Subscription numbers will not see much growth .....most important point to note is that dip is minimal which means their strategy to reduce over the board expenditure on buying various India specific Cricket Rights has proved to be successful and as they r investing the money saved in expanding their content portfolio across other genres on TV + OTT and even buying other key broadcast rights sporting events which has again attracted good viewership.....Freemium business model for Disney+Hotstar is giving good outcome.

Be it Sports18 or Sony it is difficult to generate profits in sports business more so when one spends huge money on India Cricket and even other premium sporting properties....all broadcasters look out for returns in long term.....if they do not buy India Cricket Broadcast Rights be it IPL, BCCI then viewership remains low and if they buy then monetization becomes further extremely difficult for them to recover investments
Click to expand...
Your explanation is bigger than that article itself and still no amount of words justify why the company keeps losing money. It simply means they overpaid more than the 2nd bidder and Zee backstabbed them.

Returns in long term?

When Disney bought 20thCF, their Indian subsidiary (Star India) was valued between $15-20 Billion. Now Jio/RIL is buying Star India for less than $5 Billion.

The management has run it to the ground. Sad.
 
yashl said:
So who is forcing them to buy the rights at over the top prices.
For icc rights it was found that the nearest competitor had bid less than half the actual amount which star paid. So losses are significant because despite having a t20 World Cup they lost subscribers as opposed to not having any event last year in the same quarter.Stop waxing lyrical over “ Disney star” as always. This was your cue to criticise them if as u say u are unbiased.
Click to expand...
Exactly this.
 
975 More Posts...
Back
Top Bottom