SPNI CEO on JioStar
he said,"I believe that our business is not so much about competition as much as it is about excellence." He acknowledged that the JV formed after the merger of Viacom 18 Media -- the holding company of Reliance Industries' media and entertainment assets - - - with Star India will definitely come up with " great content" and SPNI would strive to do the same.
"The game is therefore not really about competition. It's about how do work together to figure out how best to entertain India." Banerjee also said the coming together of the two rivals was not a cause for concern stating "some amount of consolidation in this industry would be helpful".
SPNI is a part of Japanese conglomerate Sony Group Corporation that had announced to invest USD 1.575 billion while announcing the failed merger with Zee in September 2021.
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