Having the biggest media network is not sufficient for launching a SPORTS CHANNEL in that language. As I explained in post #90, content is the actual focus for the local channels. If what I explained in the post was difficult to understand, look at the table I made below for easy understanding of this.
This table speaks about
South Indian Languages only.
(TYPO ERROR: RCB AND CSK SHOULD BE INTERCHANGED IN THE BELOW TABLE)
* SRH Content might not be possible because it is owned by another media company (SUN Networks).
Notice the languages that Star decided to start a Sports Channel in, have all the rows 'green'. The 'red' rows indicate the content that is missing from that particular language which in turn are the reasons why Star is not planning an immediate launch for sports channels in those languages. Instead of expressing displeasure on Star for not launching sports channel in these languages, have patience and wait for these 'red' cells to become 'green'. Star will definitely launch Telugu and Malayalam versions of Star Sports 1 in the recent future.