@zaxotes,
@Shashank: I apologize if I have offended you both. Only now, after you both have informed, that I have come to understand that Kannada is a very large market.
Generally Telugu channels make bigger numbers than Kannada ones. All four of the big Telugu GECs always come within the top 15 (if not 10) channels of India by viewership, but no Kannada channel comes. Similarly the Tollywood industry is more well-known at a national level than the Sandalwood industry. This is why I was surprised that a Star Sports channel in Kannada is being launched before a Telugu channel. If there is a market for a particular language, the network will surely launch a channel. I now understand that while in the GEC and film world Telugu channels are always ahead of Kannada channels, this may not be so in sports.
Kindly accept my apologies.:hands: