I Guess he never mentioned Sony Only won IPL Broadcasting Rights, he has first mentioned about IPL Digital Viacom and Star won Broadcasting Rights. even if Star/Sony holds upcoming CA Rights for 4 year still they can Refuse/extend another 3 to 4 years.
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piinku1
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Not like that. They have a option to pay more than the highest bidder.
Broadcasters like Star/Sony will do negotiations to extend for anthoer 3 to 4 years.
Funkyboyhas
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Star turn: Cricket Australia to land $250m deal for broadcast rights in India
A broadcast deal worth more than $250 million is in the final stages of being cut between Cricket Australia and Disney Star, after the network outbid Sony for the chance to beam Australian summers into India.
Also they should show ESPN shows and ESPN cricinfo stats.
Naimish555
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After 2023 ECB Rights also going to Disney-Star...
It's won't go again to Star. ECB always playing with Rain, only Sony can manage ECB Rights.
If Sony interested Acquiring BCCI Rights, then possible ECB Rights to some other Broadcasters.
vicky 1213
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No one manage ECB and CA rights better than star
piinku1
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Yes, Sony is too reluctant to spent.The reason is better known to them.
So ECB rights will be with Viacom.
