Hyderabad: In a major announcement, Walt Disney CEO Bob Chapek declared that they
will shut down 100 cable channels in Southeast Asia and Hong Kong by this year and will shift the focus to Disney+, as their Direct to Consumer story is gaining momentum. The company had closed 30 channels last year.
Indian scenario
He acknowledged that it required a vastly different approach for Disney in India. “We have an unparalleled collection of entertainment and sports in our Hotstar offering, something we’re really proud of.
But India is really a unique market because we have particularly what I’ll call mass-market pricing and distribution,”he said as quoted at the conference.
“We’ll continue to migrate [content] to Disney+, the great majority of that content will migrate to Disney+,” said Disney CEO Bob Chapek
telanganatoday.com