Zee Smile set for a revamp; Shailja Kejriwal to head

[Thakur]

MUMBAI: Zee Network’s dead channel, Zee Smile is all set to ‘smile’ again. After more than a decade of its launch (September 2004), the network aims to get the channel up and running again.
 
According to sources close to the development, Zee Smile is set for a revamp in the coming months and Zeel chief creative head - special projects Shailja Kejriwal will head the project. She can also be credited for launching general entertainment channel (GEC), Zindagi last year for the Indian diaspora. 
 
With the revamp, the channel is trying to move away from tear jerkers. It aims to bring the fraternity of television and theatre together. Sources from the industry say, “The channel, with the revamp, aims to grab attention of niche audience. Owing to that fact, Zee Smile will be televising plays.”
 

http://www.indiantelevision.com/television/tv-channels/gecs/zee-smile-set-for-a-revamp-shailja-kejriwal-to-head-150316

 

[SarfaRaZ]

Good Let's what new they offer now on Z Smile

 

[Thakur]

Good Let's what new they offer now on Z Smile

Smile:rofl:hehe

 

[Prateek Marwadi]

good news... they have already two re-run channels - smile n anmol.
they have successfully revamped zindagi with all new shows

i think in next 6-7 months it ll b revamped.

 

[SarfaRaZ]

Smile:rofl:hehe

huhhuh

 

[IndiaN]

They Also Need to Look After It's Distribution

 

[shawl_who]

I liked the way, article started.. " Zee Network’s dead channel, Zee Smile is all set to ‘smile’ again"

Zee's planning is on d lines of:

&TV --> LifeOK
Z Anmol --> Star Utsav, rishtey
Z Smile --> SAB tv

I wonder when they'll launch a rival chnl to Channel V ( Star's youth chnl) :huh

 

[Amarjeet]

Already it has channel like v that is zing TV.it is also showing some youth program

 

[shawl_who]

zing is more on d lines of MTV :u

Channel V is an all out youth chnl, doesnt show any music etc..

whereas, zing is primarily a music chnl :k

 

[Amarjeet]

when i was using dishtv in 2004 feb that time zee smile programs were excellent like sab tv.its name was only smile tv and its logo was very attractive.