If it goes to star or Viacom, it's going from one big fish to other and that's what they don't want.
They already converted Big ganga to Zee ganga so only big magic left in all which is still an outlier considering they already have Sony pal and Zee anmol. Anyway Zee action never had it's own identity like Zee classic or Zee Bollywood. Sure Zee classic is going away but they have it's counterpart Sony Max2.
I feel this could be good opportunity for network like dangal to buy them.