COLORS Bangla is all set to celebrate Durga Puja with two special festive programs starting 22nd October which will end on 26th October, 2020. COLORS Bangla is brining Sree Sree Sarodiya Durga Puja and Golpe Gaane Pujor Adda which will air starting 22nd October.
Sree Sree Sarodaiya Durga Puja will air at 10 AM providing viewers spiritual experience by giving an essence of the various rituals associated with Pujo while Golpe Gaane Pujor Adda will air at 5 PM with an “adda” for singers and actors entertaining the viewers with popular music and memories.
Rahul Chakravarti, Business Head, COLORS Bangla, said, “At COLORS Bangla, we have always believed in redefining the entertainment quotient with innovative and meaningful content. For Bengalis, Durga Puja stirs different feelings, emotions and memories. Since Pujo will be different this year due to the ongoing pandemic, we thought of bringing the festive mood at home for our viewers by lining up programs with the best names in the industry. In addition to this, we have a special movie line up in store for the movie lovers. In our effort to provide wholesome entertainment, we are delighted to have on-boarded advertisers across categories. Further, keeping in mind the new normal, we have also launched a Durga Puja campaign to encourage our viewers to celebrate this Pujo responsibly.”
Rahul Chakravarti, Business Head, COLORS Bangla
The morning show will be hosted by Rini Ghosh dwelling on the lore of Pujo and mythos of Maa Durga, bringing alive the divinity and the richness of the rituals and traditions associated with the festival. The evening show will be hosted by popular singer Jojo which will be a musical chat show with popular celebrities from Bengal. The start studded evening will have Ronita, Souptik, Aneek, Haimanti Shukla, Surojit, Abhishek Dutta and Rupankar Bagchi to name a few.
Colors Bangla will also dedicate each day of the Pujo to a superstar with special movies of superstars to be showcased from the channel’s wide portfolio of 200+ Bangla titles. The channel has launched a Durga Puja campaign urging everyone to celebrate the Pujo responsibly in this “new normal”.