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Disney to cut back on TV, sports biz in India

Mayur Hedau

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The broadcaster also plans to move niche sporting events such Formula One and English Premier League exclusively to its OTT platform, Disney Plus-Hotstar. "The audience for these sports is not the typical cricket audience, neither do they generate as much advertiser interest as cricket does. Therefore, it makes better sense for the broadcaster to move it to Hotstar where subscription revenues are much better than TV. If Hotstar creates a separate Formula One package and offers it for Rs 250, the revenue monetisation will be much better," explains a former Star executive, who says that barring cricket all the other sports churn huge losses for the broadcaster

Disney-Star puts sports biz under lens; churn inevitable
Tier 2-3 cities don't have high speed internet infrastructure also streaming full match requires broadband connection, I wonder how many percentage of country have WIFI connections?? which makes TV the best choice to watch live events. The story might be different for Series and Movies because of you can watch them later as they are pre-recorded.

 

Mayur Hedau

Registered
Joined
11 Mar 2021
Messages
15
Reaction score
17
Tier 2-3 cities don't have high speed internet infrastructure also streaming full match requires broadband connection, I wonder how many percentage of country have WIFI connections?? which makes TV the best choice to watch live events. The story might be different for Series and Movies because of you can watch them later as they are pre-recorded.
 
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