As evident in this week's BARC ratings too, Bollywood / Hollywood dubbed movies taking frontseat as far as audience interest is concerned. Even in rural area ratings, Zee Anmol Cinema coming on top thus again marking a shift as far as content consumption is concerned, till now dubbed south indian films worked very well in these belts. Rishtey Cineplex, B4U Kadak left far behind.
Star, Zee has huge library of films spanning all eras but sony lacking in post 2000 era films category... Latest films r a crowd puller but 80s, 90s, 2000s films r doing immensely well and have huge repeat value. Good that bollywood films once again dominating on hindi movie chs, dubbed cinema should be given airtime but in a proper manner with good content being focus criteria.