Sajee
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MUMBAI: Youth entertainment and music
channel MTV is back with the second edition
of its on-ground initiative ‘MTV Bloc Party’.
Presented by Karbonn Smart Mobiles and
with the mantra of ‘The More, the Better’,
the event this year goes national with a 12-
city tour.
This year, the two-day music sensation will
be hosted by Nikhil Chinapa and will see
international DJs and Indian EDM artists
spinning music across all electronic genres
like dubstep, trap, progressive, deephouse
and more in the night parties.
The MTV Bloc Party wristband will allow the
party hoppers access to all the night parties
happening in the bloc and club-hop with
MTV’s hop-on-hop-off Bloc Party cabs that
will ferry them across venues to ensure
seamless transition.
MTV India head of marketing, media, and
insights Sumeli Chatterjee said, “MTV’s Bloc
Party is so much more than just any party.
One ticket gives access to multiple parties
and a feast of a dance music extravaganza.
MTV’s Bloc Party is built around the city and
all its uniqueness. Imagine a crazy club-hop
where the entire bloc parties with you and
the music follows you. And this time around,
the theme is ‘The more, the better!’ We’re
playing with music, light, and geometry to
provide a fun audio-visual experience to
people like never before.”
Adding a twist to the tale, this year MTV will
be travelling to different blocs across 12
cities like Mumbai, Delhi, Ahmedabad,
Jaipur, Kolkata, Chandigarh, Pune,
Bangalore, Hyderabad, Indore, Lucknow and
Ranchi.
Karbonn Smart MTV Bloc Party pre-parties
begin from 7 February and will go on through
the next few months.
Through the month of February, these cities
will party with artists from the world of
electronic dance music (EDM) including
Nucleya, Nawed Khan, Lost Stories, DJ Sa,
Rohit Barker, Tuhin Mehta, DJ Inferno, Folic
State, Qwiver, Bajje Squad and Ez Riser. The
exact address of the two-day music bloc
party will be announced after that.
In its first edition, MTV Bloc Party created
the longest-running party with 20 hours of
dance music in Mumbai. One ticket provided
access to multiple parties in a single bloc in
Juhu and saw DJ Alesso headlining the
event. Also performing live were Deniz Koyu,
Jean Elan, Cosmo Klein, Simon Dusmore and
Shovel, among others.
MTV brings second edition of ‘MTV Bloc Party’ | TelevisionPost.com
channel MTV is back with the second edition
of its on-ground initiative ‘MTV Bloc Party’.
Presented by Karbonn Smart Mobiles and
with the mantra of ‘The More, the Better’,
the event this year goes national with a 12-
city tour.
This year, the two-day music sensation will
be hosted by Nikhil Chinapa and will see
international DJs and Indian EDM artists
spinning music across all electronic genres
like dubstep, trap, progressive, deephouse
and more in the night parties.
The MTV Bloc Party wristband will allow the
party hoppers access to all the night parties
happening in the bloc and club-hop with
MTV’s hop-on-hop-off Bloc Party cabs that
will ferry them across venues to ensure
seamless transition.
MTV India head of marketing, media, and
insights Sumeli Chatterjee said, “MTV’s Bloc
Party is so much more than just any party.
One ticket gives access to multiple parties
and a feast of a dance music extravaganza.
MTV’s Bloc Party is built around the city and
all its uniqueness. Imagine a crazy club-hop
where the entire bloc parties with you and
the music follows you. And this time around,
the theme is ‘The more, the better!’ We’re
playing with music, light, and geometry to
provide a fun audio-visual experience to
people like never before.”
Adding a twist to the tale, this year MTV will
be travelling to different blocs across 12
cities like Mumbai, Delhi, Ahmedabad,
Jaipur, Kolkata, Chandigarh, Pune,
Bangalore, Hyderabad, Indore, Lucknow and
Ranchi.
Karbonn Smart MTV Bloc Party pre-parties
begin from 7 February and will go on through
the next few months.
Through the month of February, these cities
will party with artists from the world of
electronic dance music (EDM) including
Nucleya, Nawed Khan, Lost Stories, DJ Sa,
Rohit Barker, Tuhin Mehta, DJ Inferno, Folic
State, Qwiver, Bajje Squad and Ez Riser. The
exact address of the two-day music bloc
party will be announced after that.
In its first edition, MTV Bloc Party created
the longest-running party with 20 hours of
dance music in Mumbai. One ticket provided
access to multiple parties in a single bloc in
Juhu and saw DJ Alesso headlining the
event. Also performing live were Deniz Koyu,
Jean Elan, Cosmo Klein, Simon Dusmore and
Shovel, among others.
MTV brings second edition of ‘MTV Bloc Party’ | TelevisionPost.com
