- 30 Aug 2013
- Reaction score
A+E Networks announced today at APOS 2016 in Bali that it is launching its channel FYI in India in partnership with the Reliance owned TV18 Broadcast.
:new This will be the second channel to be launched under the two companies’ joint venture A+E Network TV18. The first HistoryTV18 has been operational for the past four plus years in India.
FYITV18, according to its website, embraces an adventurous, personalized and non-prescriptive approach to peoples’ taste, space, look, story and more. FYI covers a range of stories and experiences that reflect how people actually live their lives today, not defined by just one passion or interest.
The announcement was made by A+E Networks EVP & CFO David Granville-Smith. He stated that there will be close to 100 hours of original locally produced factual series on FYITV18 when it launches.
AETN18 is headed by president Avinash Kaul. Kaul says, "After the successful localisation strategy of HistoryTV18, we will be following it up with the launch localisation strategy with FYITV18. The biggest names in television in India will be associated with the new channel."
Indian Television Dot Com | AETN18 to launch FYI TV18 in India