Off topic: I earlier used to think Zee utilises it's second channel &pictures perfectly premiering movies almost every month, but this year they just are underutilizing it..zee cinema is doing great, Zee Bollywood and zee classic are having nice mix of old Bollywood films, also Zee anmol cinema is being utilised nicely, as a FTA channel it almost Aires latest monthly channel premieres, Zee action is not being perfectly utilised where they could easily premiere Hollywood Movies and not so renowned south films, just like Star does to Star Gold Thrills, and Zee has some small or niche films already on their bouquet that they can premiere on &pictures, but still that channel is just a waste of money rn...&xplor hd is perfectly used for critically acclaimed movies, but need to be promoted will, I truly believe Star utilises it's second channel better than any one, See the way star Gold 2 is managed with regular additions to the content library, same with Star Gold Thrills, Zee needs to improvise on & picture and zee action....