Sony is No. 2 second time in a row

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(31 August 2011 7:55 pm)

MUMBAI: Even as viewers were watching a bigger drama unfold on news channels with Anna Hazare holding ground at Ramlila Maidaan and the Government in the Parliament, the Hindi general entertainment channels (GECs) didn't lose there share of viewership.

Sony Entertainment Television (Set) continued to be the second most-watched GEC, according to TAM data for the week ended 27 August (Hindi speaking markets ,4+, C&S) Though the channel lost 3 GRPs (gross rating points), it still ended the week with 242 GRPs, well above Colors (228 GRPs in the week).

For Set, good news is that KBC is maintaining an average TVR of 4+, while its fiction shows - Bade Acche Lagte Hain (4.11), Crime Petrol, C.I.D. and Saas bina Sasural - are also getting good viewership numbers.

Star Plus, the numero uno channel, closed the week with 299 GRPs (last week 297). Star Plus' Saathiya Saath Nibhaana (7 pm show) is leading the shows chart with 5.6 TVR.

Zee TV, which has now slipped to fourth position, remained the only channel which saw a fall in GRPs. The channel lost 14 GRPs from its last week's tally and has registered 180 GRPs in the week.

Sab, meanwhile, remained unscathed at 128 GRPs, while Imagine TV closed with 75 GRPs (76 in previous week).

Star One and Sahara One closed the week with 32 and 31 GRPs respectively.
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