Advertisers will be able to precisely target their ads to reach affluent viewers in metro markets with accuracy.
Articles by Shiv Verma
Tata Play subscribers can subscribe at the price of Rs 0.10 per month separately for both the channels.
Tata Play added 9 channels, followed by Airtel Digital TV with 7 new channels in February 2024.
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With this surprise addition, Tata Play now holds a total of 105 HD channels, the highest among the competition.
Tata Play added 4 channels, followed by Airtel Digital TV with 4 new channels in January 2024.
Tata Play subscribers can view all newly added channels for free as they are available for free broadcasting.