Discussion General Discussions, News & Updates On Indian TV Channels

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Network 18 ( a division of RIL ) gives final nod for expansion of colors brand to other regional market telugu and malayalam. It comes after the discontinue of sony viacom18 merger.
It's expected both channels to launch at same time. But is unclear whether colors telugu will come as rebrand of etv or as a new channel. After success of hindi , kannada ,and monopoly in Gujarati, music, youth and english gener. Colors keeps eyes to strengthen south language.
Viacom18 eyes on subscription revenue to get by using the existing content and some fresh content says close source.
Discussion - General Discussions, News & Updates On Indian TV Channels
 
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Again, very ill-advised. Colors should have tried to enter Punjabi or Assamese where there is less competition. Colors is better suited to ROI markets compared to South (other than Kannada).
 
Again, very ill-advised. Colors should have tried to enter Punjabi or Assamese where there is less competition. Colors is better suited to ROI markets compared to South (other than Kannada).
Launching GEC in punjabi will be disaster for colors tv as most of viewers for colors tv comes from punjab state
 
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