Hello! Japan HD set for international debut with GlobeCast

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In a bid to bring its content to a wider audience, J Food & Culture TV has announced that it will launch a new channel by 2013 called Hello! Japan HD. GlobeCast will be the technical partner of this new channel the first private Japanese channel to be available internationally and provide a range of broadcast services, including playout and satellite distribution.

Hello! Japan HD will have a significant pan-Asian broadcast footprint, with the technical capability to reach all key HD pay-TV platforms in Asia. GlobeCast will receive the channel's feed at its Singapore technical operations center, where playout will be performed and the feed encoded and sent via fiber to GlobeCast's Hong Kong teleport for satellite uplink.

GlobeCast will be working hand in hand with the channel's parent company J Food & Culture TV to assist it at every stage in the creation of this innovative channel. GlobeCast's work on Hello! Japan HD will range from creative services, such as building the channel's branding strategy and promotions, to technical services such as playout and satellite delivery services using GlobeCast's Asian satellite capacity. Finally, GlobeCast also will work with the channel on distribution rights and content syndication.

The playout services provided by GlobeCast will include program localization, localized subtitling by region, and logo insertion.

"We are pleased and honored to be part of Hello! Japan HD's international HD growth. This use of our expertise and capabilities to furnish a well-rounded range of services exemplifies how we truly provide value for our clients." said Darby Sanchez, CEO of GlobeCast Asia. "At GlobeCast, we pride ourselves on being able to work with a channel from its conception to distribution."

Hello! Japan HD will offer a wide range of information on Japan, covering a variety of genres such as dramas, news, entertainment, movies, anime cartoons, and many more.

"This is an exciting period for us to be able to launch Hello! Japan HD internationally, delivering high-quality programs in high definition while also localizing our programming. Our aim is to bring our Japanese culture to a wider audience on a global scale." said Mikio Mori, CEO of J Food & Culture TV.



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