News18 channel more regional channel launching soon

  • Thread starter Thread starter Thakur
  • Start date Start date
  • Replies Replies: Replies 7
  • Views Views: Views 1,358

Thakur

Banned
Joined
30 Aug 2013
Messages
14,856
Reaction score
8,575
Targeted at 15+ male audiences, News18 India’s focus will be hardcore national news since the network has regional news channels to cater to hyper-local issues.

The key markets for the channel are Uttar Pradesh, Delhi, Madhya Pradesh, Rajasthan and Punjab.

The company has been increasing distribution footprint of the channel in the last one year, particularly after the rollout of BARC’s rural data.

News18 India would also hike its ad rates once the viewership numbers come in following the rebranding, Kaul stated.

The new branding of the channel would be promoted heavily through multi-media marketing campaign starting 10 November.

Read more at: http://www.televisionpost.com/television/news18-will-be-single-umbrella-brand-for-tv18-news-channels-avinash-kaul/ | TelevisionPost.com
 
greylala91 said:
Where does the article say that more regional channels are launching?

All ETv news channels rebranding as News18 + News18 Punjab launching soon :k
 
Back
Top Bottom