Star India seems to be living in a parallel world. They are not aware of any changes taking place outside. (I actually laugh when I see their business strategies). Disney, NBC and Viacom they are growing digital subscription platforms by minimizing the number of linear channels. Sports do not need to have channels in so many languages when it comes to digital platforms. But only Indian broadcasters like Star India focus on the linear TV business. Needless to say, movie channels are absolutely stupid in today's internet age !!!