SPANDAN
Contributor
- Joined
- 5 Jul 2012
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Times have changed dino bhai.. Viacom is leading and will lead broadcaster. Surely disney will sell off business and bid adieu.. disney didnt change with time.. they were lacking in every front even their studio pre show and post show were lacking eminent sports personalities.. they were hiring new faces as host and local type shows were producing comparing with sony during ipl that were top notch.. so everyone will remember star as Kodak brand.. i know it takes time to digesg this fact but thats the truth..Well there are articles that mention zee-sony and Disney-Star had behind the scenes understanding while acquiring ICC rights to outbid Viacom18. Yes, disney is cautious about not overspending but they require sports or other content to gain viewership for their TV Channels / OTT platforms so they would tak certain but fewer risks.
Star India has very large bouquet of TV Channels and very successful Disney+Hotstar OTT platform, they r in top 3 of ratings charts in most genres and in OTT space too they r quite ahead. Witg such massive business there r bound to be certain issues as TV + Digital Landscape sees constant transformation and intense competition + other things lead to evolving strategies
Anyways Disney will address all these issues as i have stated in previous posts and will continue to be leading broadcaster