Guys, please understand how this works instead of blame game and frustration. Yes, I agree this was a shocker at initial stage. I was frustrated too. Though this is an aggressive step, it will end good for Tata, Sony and ultimately us, customers.
Think about these:
- Tata Sky can not afford to lose the subscriber base.
- Sony can not afford to lose TRP because of reduced viewing.
- Sony also can not afford to lose advertisers because of reduced reach.
- Tata wants Sony to feel the heat or reducing viewership.
- Sony may have wanted subscribers to move to different service to continue watching their channels but its not happening as most Tata Sky users are very happy with TS.
- Now that Sony is facing the heat along the nation, it will be forced to negotiate with Tata and vice-versa.
- By 2-3 days, things will arrive at a good stop and TS will add the channels back.
JUST WAIT.