IPL Media Rights 2023-2027

[piinku1]

Winning bid holder can't break even if bid will cross beyond 32k cr as per Media Experts.

Forget about loss. They will bid anyhow to popularise their channels.

 

[The Lonelier Island]

Forget about loss. They will bid anyhow to popularise their channels.

Who would spend ₹20-30 thousands crores on channel promotions?

 

[piinku1]

Who would spend ₹20-30 thousands crores on channel promotions?

Star Sports/Viacom or may be Amazon

 

[Ashok Varma]

Star Sports/Viacom or may be Amazon

If they won, then they might announce IPL pass for viewing@999 or 1499 per season.

 

[Stvnn]

 

[CloudCraze]

Wishing them Success

 

[RdX]

I Guess indian sub continent or Global Media Rights value 50,000Cr is a Big Joke, also except Sony/Star whoever acquire IPL media Rights that amount within a 5 years they will shutdown Broadcast/Streaming Buisness

 

[Naimish555]

If Above Scenario Successfully happened then
What is the price of Advt on Television ..?

 

[MFan9724]

If Above Scenario Successfully happened then
What is the price of Advt on Television ..?

Minimum 20-40 Lakhs / sec . In short Open loot will happen . According to 2021 stats , 10 sec add costed 17-18 lakhs in 2021 so it will increase to 25% more if this deal is successful

IPL 2021 clocks Rs 2,950 crore in TV advertising

Star India has sold the remaining 5% inventory for over Rs 17.2 lakh per 10 seconds slot, taking overall bookings for the entire season to more than Rs 2,950 crore, said people aware of the matter.

m.economictimes.com

 

[Akashsky]

When an advertiser will be spending such huge amount for promoting their products, is it necessarily going to boost their product in market to a extent that their added amount will be recovered.
For these TV channels is there any alternative way apart from advertisement to earn during broadcast.