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The problem is not whether it's bad for poor or wealthy people but it's about the freedom to recharge with any amount a customer wants.
Tata Sky long ago was probably the first company to introduce Rs 8 choota daily recharge, it was advertised very well too, now the same company doesn't believe in giving freedom to its customers to recharge only for the days they will watch TV.
Source
Freedom!
Freedom Being Very Well Misused / Misusing By Many Distributors Bro!
Freedom Given For Customer But Hardly It's Being Used By Them,,,