BBC India Bouquet debuts on Airtel Digital TV

The bouquet is now available on Airtel Digital TV named as the ‘BBC World News and CBeebies bouquet’.

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By Basil Kannagi Arasu

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BBC Global News India Private Limited’s ‘BBC India Bouquet’ which was notified earlier this year along with the relaunch of CBeebies in India has finally made its way to DTH platforms. Direct to Home (DTH) operator Airtel Digital TV has onboarded ‘BBC India Bouquet‘ onto its platform earlier today marking the debut of ‘BBC India Bouquet’ on DTH platforms in India.

BBC India Bouquet debuts on Airtel Digital TV

The bouquet is now available on Airtel Digital TV named as the ‘BBC World News and CBeebies bouquet’. The listing at the time of filing this story is reflecting the incorrect price of the bouquet at Rs 5.9 (including taxes) whereas the bouquet is priced by BBC Global News India at a monthly cost of Rs 4.72 (including taxes).

The bouquet offers a discount of 33% in line with NTO 2.0 provision allowing customers to save Rs 2.36 (including taxes) vis-a-vis taking both CBeebies and BBC World News on an a-la-carte basis at Rs 7.08. The pricing of the bouquet is to push BBC World News as customers will prefer taking the bouquet instead of taking CBeebies on an a-la-carte basis.

While the bouquet was notified in mid-February, Airtel Digital TV added CBeebies recently at the end of July 2020. The bouquet has made a swift entry on Airtel within a fortnight of CBeebies addition while other distribution platforms that carry both CBeebies and BBC World News since its April-May are yet to onboard the broadcaster bouquet.

In case, you wish to see the ‘BBC India Bouquet’ on your platform, then you may reach out to your distribution platform operator demanding the ‘BBC India Bouquet’ and drive up the demand.

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Basil Kannagi Arasu

News Reporter

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Basil likes to cover the latest happenings in the Media and Entertainment Industry in India. You can always find him browsing his phone.

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5 thoughts on “BBC India Bouquet debuts on Airtel Digital TV”

  1. That was a fast addition of bouquet by Airtel. Even impressed by BBC’s aggressive pricing. ₹4.72 is more than worth it for best news and kids channel. Considering CBeebies not having any ads. It’s a steal.

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  2. Bro I Have A Query.How Can I Default The Favourite Channels On Dish Tv STB D-6005 HD.Means Whenever I Switch Off The STB Then It Again Changes Back To All Channels.Can I Make Favourite The Default.

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