This co incident or not just coming in my mind
Tata Sky performing very good in market until 2022 but suddenly
* just two years ago Sky left
* Ratan tata sir passed away yesterday and just before 24 to 48 hr before news arrived that Deal between Airtel and tata even this going on from December 23. ( mens Tata don't want run Dth business)
Sky was acquired by Comcast and Indian DTH business was not part of the deal so Disney got the stake held by erstwhile Sky (owned by Fox Corp) as part of its acquisition of Fox Corp broadcast assets..... Sky tech team exited Tata Play and later as contract/licence period for use of Sky trademark expired so Tata decided to rebrand its DTH business as Tata Play