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Star India

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Star and Disney India launches advanced advertising solution Sirius

02 December 2020  ·  by Basil Kannagi Arasu  ·   0

Star and Disney India yesterday unveiled a unique suite of advanced advertising solutions Sirius for marketers, media planners, and creative agencies. Sirius built on a standard measurement paradigms brings in proprietary technology capabilities through multiple associations covering…

02 December 2020  ·  by Basil Kannagi Arasu  ·   0
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Star India acquires Cricket South Africa rights till 2024

26 November 2020  ·  by Basil Kannagi Arasu  ·   1

Star India has strengthened its cricket portfolio with the acquisition of the media rights of Cricket South Africa (CSA) till the end of 2023/24 cricket season across Asia, Middle East, and North Africa. The agreement grants Star…

26 November 2020  ·  by Basil Kannagi Arasu  ·   1
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Star India delivers 31.57 million average impressions on IPL 2020 TV viewership

21 November 2020  ·  by Basil Kannagi Arasu  ·   0

Dream11 IPL 2020 has set a viewership record with overall viewership increasing by a massive 23* percent versus 2019 while the television viewership reached an outstanding 31.57 million** average impressions delivering the biggest IPL ever in the…

21 November 2020  ·  by Basil Kannagi Arasu  ·   0
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Star India salutes its Cable and DTH affiliates this 24th World Television Day

20 November 2020  ·  by Basil Kannagi Arasu  ·   1

Star India is tonight launching a new campaign saluting its Cable and DTH affiliates to celebrate and commemorate the 24th ‘World Television Day’ this November 21 who play an integral role in making television viewing enjoyable and…

20 November 2020  ·  by Basil Kannagi Arasu  ·   1
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Star Pravah becomes the preferred Marathi GEC in Maharashtra & Goa

06 October 2020  ·  by Basil Kannagi Arasu  ·   1

Star Pravah has received an overwhelming response in Maharashtra and Goa garnering 292* million impressions as a testament to the quality of its recently launched four new shows. The performance has been powered by the return of…

06 October 2020  ·  by Basil Kannagi Arasu  ·   1
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Star India strengthens Tamil offerings with Vijay Music

06 October 2020  ·  by Basil Kannagi Arasu  ·   0

Star India on Sunday launched its Tamil Music channel Vijay Music targeted at the new generation Tamil music lovers of Tamil Nadu which will be a 24*7 Music channel. Kamal Hassan launched the channel during the launch…

06 October 2020  ·  by Basil Kannagi Arasu  ·   0
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TRAI advises Star India to maintain status-quo and refrain from pushing non-compliant January RIO

28 September 2020  ·  by Basil Kannagi Arasu  ·   0

The Telecom Regulatory Authority of India (TRAI) on Monday advised Star India to maintain status-quo as it was prior to January 2020 and withdraw its letter to DPOs vide which non-compliant RIOs have been sought to be…

28 September 2020  ·  by Basil Kannagi Arasu  ·   0
  • News
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Star India to launch Vijay Music on 4th October

28 September 2020  ·  by Basil Kannagi Arasu  ·   7

Star India has unfrozen its plan to launch its Tamil Music channel Vijay Music which is now set to launch this Sunday. The launch of Vijay Music with coincide with the launch of Bigg Boss Tamil Season…

28 September 2020  ·  by Basil Kannagi Arasu  ·   7

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