It's all depends on Broadcaster how they will sold ad slots of ind vs Pak with other matches premium price and don't forget about ICC Women's world cup it's also slowly growing popularity. Still Star even have Global rights of ICC events 2022 and 2023, Recently they Acquires 2024 to 2027 for India.How many Ind vs Pak matches required to get 25k cr target of STAR for ICC tournaments?
Who knows Star maybe target 25k cr from this year only, till next year Star is official ICC Global Media Rights holder.to get 25k cr target of STAR for ICC tournaments?
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