Discussion ICC Media Rights Auction

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All these tournaments part of this deal, upto World Cup 2027
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Above image mentioned ICC Sold Media Rights of 2024 to 2027 events to Star.
It's not shown in above schematic
Here is a big Image of ICC events.
W7h27Ht.jpg
 
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Rights with star sports

IPL (2023-27)
ICC (2024-27)
Cricket Australia (2023-29)
Cricket South Africa (2021-24)
BCCI Home Bilaterals (2018-23)
Asian Cricket Council (2015-23)
Why Star is not so interested in Tennis Rights?
It seems they are happy with Wimbledon. I hate tennis in Sony. They waste much time in pre-match & Post-match panel discussion.
 
How does this licensing works? Could anyone explain if there's gonna be any benefit for disney star or is it due to the pressure of huge bid?
 
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